OEM vs. Private Label: Which Path Unlocks Your Brand’s Potential?
Struggling to choose between OEM and private label1? Many brand owners rush this critical decision, risking costly mistakes. Let me help you navigate this strategic choice confidently. OEM (Original Equipment Manufacturer)2 means producing goods under your specifications and brand, while private label involves rebranding manufacturer-created products. Choose OEM for design control and differentiation3, or private […]